December 5, 2006

Starbucks Gift Cards - a Hit

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If you've been to Starbucks lately, you've probably noticed that there are a lot of people paying with their Starbucks cards. Well, in fact about 1 in 8 people use them today at Starbucks, and they're pretty happy about it. Apparently last holiday season, 15 million cards were bought and $170 million was redeemed in that quarter from those cards. That's about 50 million lattes is you're keeping track. Wow.

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Posted by Scott Martin at December 5, 2006 9:07 AM
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