May 18, 2010

Starbucks to sell Flavored Coffee in Grocery

starbuckslogo.jpg
Starbucks announced that they will start selling flavored coffee at retail grocery stores under the Natural Fusions banner. The company will be selling cinnamon, caramel and vanilla flavored coffees for $8.99 per 11 ounce bag. Apparently over half of the drinks it sells in its stores are flavored drinks, making the move to a flavored line in grocery the next best thing apparently.

We'll see how this goes. Our expectations are that it will sell better than their Via that they recently launched into grocery with a little bit of fanfare. The need for Via is just so small, and the product underdelivers so badly, I can't imagine that they will be successful. Not only does it look and act differently, but for many who are slurping down bad regular coffee (Starbucks target here) it now requires pre-planing and a habit change. I tried to get rid of my original boxes at work and after one taste, no one wanted it.

Read More in: General News

Share this Article with others: social bookmarking

Related Articles:

Came straight to this page? Visit Single Serve Espresso for all the latest news.

Posted by Scott Martin at May 18, 2010 6:22 AM
Recent Comments

Post a comment









Remember personal info?




Please enter the letter "m" in the field below:
Please press Post only once. Submission of comments takes up to 20 seconds because of Spam Filtering.
Join the Mailing List Mailing List
Enter your Email


Powered by FeedBlitz

Visit Single Serve Coffee

Subscribe - RSS

facebook_badge.jpg twitter_badge.jpg

Recent Comments
Cinira Secco : Usei nas capsulas CapulĀ“in ,gostei mas preciso saber como comprar read more
Dennis: Thanks read more
Bogiesan: That was May. This is December. read more
Terry Smith: do you have a refillable capsule for a Nescafe Dolce read more
Mike: This prime for an air lock worked perfectly. To avoid read more
Site Navigation

Visit our other properties at Blogpire.com!

Archives

FoodPire
This weblog is licensed under a Creative Commons License.

Powered by
Movable Type 6.2.4
All items Copyright © 1999-2016 Blogpire Productions. Please read our Disclaimer and Privacy Policy