January 26, 2012

illy Life is Good Ad: Live Happ-illy

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Illy is getting in on the good times and pushing a new ad campaign with their Live Happ-illy video. The 60-second ad offers a little romantic intrigue, a little pep in your step and an overall message that a moment with an illy espresso simply makes life better. I happen to agree with the idea that a little coffee in your day makes life a little better, and I life their take on it.

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Posted by Scott Martin at January 26, 2012 7:37 AM
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Recent Comments
Scott Martin: Erik, Answering a few questions: So the whirring is definitely read more
Erik G.: Nice review! Just a couple of questions though. How hot read more
Scott Martin: SH, Excellent question - added a section to the review read more
SH: What about machine sound/vibration during the brew process? If it read more
Ironpeddler: Looks like the espresso capsules are different than the current read more
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