Peet's Coffee Goes Private - $1B sale

Peet's is one of the big names in specialty coffee here in the US, and while some think they may have gotten too big to be cool, they certainly hold true to keeping a reasonably high expectation for quality coffee distributed throughout the country and through their shops.
A private German firm, Joh. A. Benckiser, has bought Peet's for $1Billion. Not bad for a little coffee company that was started by the Dutch born Alfred Peet, in Berkley CA, back in the 1960's.
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Posted by Scott Martin at July 25, 2012 7:27 AM