Rivo Espresso Machine - the New Kid on the block?
Word is out that Keurig owner, Green Mountain Coffee has trademarked the name "Rivo" - it means stream in Italian. While the world has embraced their K-Cups, the patent expiration is sure to bring a lot of competition to the market. Not content, Keurig brought out the Keurig Vue, a new maker, with new "V-cups" that allow you to compost the grounds and recycle the cup itself. The lack of "Green-ness" has been a call of detractors for a long time.
Rivo Espresso would Join a Crowded Market
Green Mountain is said to be working with famed Lavazza, of Italy, on machine development, which would inject a lot of experience into the project. The market is going to get crowded; not only do you have existing standard espresso machines, but you have Nespresso, Illy's iperEspresso, CBTL's CafeItaly systems, and the forthcoming Verismo machine line from Starbucks.
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Posted by Scott Martin at August 15, 2012 8:48 AM