November 28, 2013
This year, Nespresso pulled a fast one; selling one flavor Variations capsule per country, but making three. Earlier this year, Nespresso had a vote, and the folks in the US picked Masala Chai flavored Nespresso (Full review - Masala Chai Nespresso). Not sure what you folks voted for, but I voted for Raspberry Chocolate; they called it Cioccorosso.
Our good friends north of the border in Canada voted for Cioccorosso, and luckily, Sawn, a SingleServeEspresso.com reader offered to swap some for a Chai Masala.
Nespresso Variations are layered on top of the slightly acidic Livanto base, offering a good springboard for fruity and lively notes. It doesn't hurt that I like Livanto a lot.
Tasting Notes - Cioccorosso
Nespresso's Cioccorosso capsules brew up with a pretty good nose of fresh raspberries, and keep it for a few minutes while you sip your espresso. I like to add a small amount of sugar to get the full flavor to come out. The Raspberry flavor was delicate enough to be masked by milk, so the latte that I brewed up lost some of the raspberry punch.
The chocolate flavor is more persistent and comes across as a drier, less sweet cocoa flavor that is slightly bitter like a dark chocolate. It's good, and again I think the added sugar helps it come to life. I tend to add about a 1/4 teaspoon of sugar, so we are not talking a lot here, just enough to make it come to life.
We shall see how this went over; I think it drove some excitement, and if Nespresso sees it as a success, we should see a similar program next year.
November 14, 2013
The Nespresso Variations capsules have enjoyed a long run, shipping three different flavors in each market, and in 2013, Nespresso shook a few things up. While they are still offering three flavors, they polled Nespresso drinkers in the middle of the year, and allocated the most popular flavor in each country to that market. After thousands of votes, the US got Masala Chai.
It's worth noting that Canada got Cioccorosso - a chocolate raspberry flavor..... visit us here at SSE for more on this next week.
Just in case you wanted more variation earlier this year, Nespresso re-introduced three "favorites" into the permanent collection for people to buy any time of the year; vanilla, chocolate, and caramel.
Review and tasting notes after the jump.....
Continue reading: "Review: Nespresso Variations 2013 Masala Chai Capsules"
November 12, 2013
Matt Damon is reportedly getting paid $3M for his appearance in the Nespresso ads with long time spokesperson George Clooney. The ads run outside the US, where the brand is better known and is able to talk more to the brand exclusivity, featuring the espresso drink.
In the US, the Penelope Cruz ads run, where the brand is still trying to position itself as a coffee shop alternative featuring the milk-based Latte.
Below is the George and Matt ad…..
November 11, 2013
This past summer, Nespresso had users vote on one of three flavors for this year's Nespresso Variations flavor, and the US picked Masala Chai as their favorite flavor for the 2013 Variations introduction (choices in the vote were Cioccorosso, a raspberry chocolate flavor, Liminto, a lemon mint, and Masala Chai). That special Variations flavor is now available in the Nespresso Club store online.
Nespresso added the Masala Chai flavor for the US, and is now available today for shipment; they ship in two business days. These typically go fast, so jump on it.
The Masala Chai spices sit atop the Livanto base to give it a lively flavor profile; we ordered ours here at Single Serve Espresso and we'll write up our review after it arrives.
Order yours at Nespresso Club