Matt Damon is reportedly getting paid $3M for his appearance in the Nespresso ads with long time spokesperson George Clooney. The ads run outside the US, where the brand is better known and is able to talk more to the brand exclusivity, featuring the espresso drink.
In the US, the Penelope Cruz ads run, where the brand is still trying to position itself as a coffee shop alternative featuring the milk-based Latte.
Below is the George and Matt ad…..
Scott Martin at Permalink
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